A group of influencers in a famed Hollywood apartment building pursue their dreams of social media stardom. The residents of 1660 Vine confront questions of fame, influence, identity, and mental health. All the while, the residents update their followers through vlogs, gaming streams, makeup tutorials, TikTok dances, songs, and pranks, as they navigate their search for identity, discovering the difference between who they present themselves to be, and who they really are.